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Digital Marketing Strategies to Boost Institutional Growth & Congress Attendance

Author(s) (if known): Robin Lokerman
Year published: 2016
Published by: INCON Group
Summary of research content/aims: This guide offers suggestions on ways in which digital technologies and practices can be used as powerful tools to boost congress and event attendance and increase organisational growth.
Keywords: Digital technology, congress, attendance, organisational growth, marketing strategies, event, digital services, social media
Available from URL: Website Name (visited 0 times)
Limitations for access: Open access
Cost to access?: No