One Industry One Voice - Updates (03.12.2020)

After a huge amount of work, the launch of the latest industry campaign is set for Monday 7th December. We Create Experiences is targeting businesses to remind them of how essential events and experiences are as part of their internal and external marketing and communication. We will be back in 2021 - so we are reminding them now that they need to include events in their planning. Your support and advocacy is critical - so please see the update below for full details of how you can get involved. Many thanks in advance for your help.

#wecreateexperiences updates:

THIS IS WHERE WE NEED YOUR HELP:

#wecreateexperiences - One Day One Message engagement – 7th December B2B launch day

We need to remind decision makers who book events of the importance of live event experiences and the value they bring to their businesses, encouraging them to look ahead to 2021 and commit to planning and budgeting for events. What better way to do that than through impactful, memorable imagery and video?

What we need from you for #wecreateexperiences B2B launch on Monday 7th December:

1. One Day One Message engagement

Our channels:
https://www.facebook.com/OneIndustryOneVoice
https://twitter.com/1IndustryVoice
https://www.linkedin.com/company/one-industry-one-voice
https://www.instagram.com/oneindustryonevoice/

If you need help uploading your social media posts, just let us know @This email address is being protected from spambots. You need JavaScript enabled to view it.

B2B Activation Example Posts*

LinkedIn, Instagram and Facebook
This year was challenging for us all, but it was particularly frustrating for me not seeing the annual [include event of choice] taking place.

[Give insight into mentioned event] - Last month, we should have seen over [number of people] pass through the doors of the [location] to share industry insight, network with their peers, and learn from colleagues about [topic of event]. Instead, the [location] lay empty, and while we did have a fantastic [virtual/socially distanced] event, we simply cannot forget that nothing beats face-to-face and physical engagement with our friends and colleagues.

This is why I'm supporting @oneindustryonevoice and the #WeCreateExperiences campaign in its mission to bring back live experiences for the good of our industry, for the good of our people, and for the return to a sense of normality after such an unprecedented year.

Join us today and share your own throwbacks to last year's event using the hashtag #WeCreateExperiences.

#WeCreateExperiences #OneIndustryOneVoice #ProjectRecovery #EventsIndustry #EventsProfs #Events #Experiences #EventProduction #EventPlanning #BusinessEvents #WeMakeEvents #LetTheMusicPlay #WhatAboutWeddings #SaveNightLife #SaveLiveComedy”

Twitter
Today, I'm supporting @1IndustryVoice and the #WeCreateExperiences campaign in its mission to bring back live experiences for the good of our industry, society and economy.

This year was challenging, but it was particularly frustrating for me not delivering [event].

2. We also have a #wecreateexperiences email signature (attached), which would be great if on the 7th December you could use for one day all day – please ask your IT dept to help!

PLEASE ALSO SEND THIS AROUND YOUR TEAMS AND WIDER NETWORKS NOW SO EVERYONE IS READY FOR THE 7th – THANK YOU!

B2B data key stats

PHA Question responses

WCE email BLANK copy